Non-toxic beauty is a trend that emphasizes the use of products free from harmful chemicals, toxins, and irritants, focusing instead on clean, safe ingredients. This trend is driven by increasing awareness of the potential health risks associated with certain cosmetic ingredients and a growing demand for transparency in product formulations. Clients who are concerned about the safety and purity of their skincare products are likely to be drawn to non-toxic beauty offerings. SOS Wax and Skincare can cater to this trend by offering treatments that use non-toxic products, ensuring that clients with sensitive skin or those looking to avoid harmful ingredients can receive effective, safe skincare. This trend aligns with the broader movement towards clean beauty, where health and safety are prioritized in beauty routines.